Monday 20 May 2013

What your car says about you

We all have stereotypes about what kind of person drives a Volvo or BMW, right?

Skoda have been trying for years to break down their brand's perceived image. Unfortunately even their very clever marketing in recent years has failed to make me forget the bullies in the playground yelling, 'Urgh! Your Dad drives a Skoda' when they could think of no new novel ways to taunt me for being the ginger kid. Eesh, even writing about it now brings me out in a sweat.

And just for the record, my Dad didn't drive a Skoda. He had a very tasty MG Montego. Remember those? Oh, and I am no longer ginger either. I bleach blonde for camouflage.

So what does your daily drive and even the colour of your car, say about you? This is a subject many a psychologist and car advertising guru has delved into and some studies have found:

Red - aggressive drivers who like to tear up the tarmac. Move out the way if you see me coming!

Green - hysterical tendencies. Jeez, just saying.

Silver - safe, sober drivers who are less likely to have an accident.

White - neat freaks that like cleaning. A lot. I mean why would you buy a car that gets dirty without even driving it?

Immaculate inside and out - anally retentive with an obsessive compulsive streak. And no kids.

Of course, I don't take any notice of these stereotypes. Except maybe for Volvo Estates. Bloody Sunday drivers, I told you to get out of my way!! (Sorry, there is just no suppressing the red van and hair in me!)

And I bet if you stopped and thought about it, you would have a stereotype about VW Transporter drivers too.

But you would be wrong.

This is what has really amazed me about the VW T4/T5 scene.

Everyone is welcome and everyone is friendly. From young single lads to retired couples, from hard working plumbers to creative florists, from young families like ours to busy business executives.

And I'm looking forward to getting to know more transporter owners, lovers and drivers as we convert our van.

*Disclaimer. If you drive any of the above I do not think these things specifically about you. I am just writing about image and stereotypes ok? Sheesh, now get back into your shiny big red car and get out of here.

One life, drive it.

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